2018 | Daimler - Grow the Network Tour

The goal and challenge of the Grow the Network Tour was to effectively network Ambassadors and HR employees. The RedBlue in Heilbronn offered two days of time and space for exchange and active learning. All participants were equipped in their roles with the relevant tools - specialist knowledge, methods, contacts. The result was a group-wide change community of multipliers.

The workshops were held on two levels around the joint plenum. Due to the completely open design of the areas and the plenum as a connecting element between the two floors, the guests experienced the "community feeling" at every point in the room. All areas were visible, and Silent Conference technology enabled guests to integrate themselves acoustically into other workshops at any time during their free time.

Foodtrucks and "Brown Bag Lunch" bags allowed a catering concept that was independent in terms of time and space, which also showed the effect of networking at the joint evening event.

The great added value for the participants was confirmed by the good evaluation results (at least 4 out of 5 stars in all questions). The specially programmed homepage, which was displayed in tandem with the newly developed event app, both the booking tool and the content hub, was visited more than 10,000 times and the content downloaded more than 3,500 times.

Photo ©Stephanie Trenz