2016 | Daimler – Kickoff Leadership 2020


In January 2016, Daimler AG launches the global change management initiative "Leadership 2020" with a kick-off in Stuttgart.

For this purpose, 144 executives were recruited in a worldwide "bottom-up" process. Over two days, eight working groups worked together with all members of the Board of Management on the future of the company. The aim of the campaign, which is to run until 2020, is to jointly develop the company further and adjust it to the growing challenges of the constantly changing market.

Photo ©Harald Steiniger

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