Since 2013, the owner-managed group has been presenting itself at the German graduate congress in an inviting, modern and aesthetically sophisticated ambience concept. Each year, high-quality frameworks are created for the transfer of information about the group's history, communication orientation, products and brands.
In addition to recruiting measures, the trade fair stand was also used for sustainable image transfer. From urban city cafés to stylish flat-sharing communities, [mu:d] repeatedly stages surprising Melitta HR touchpoints with the company's potential new employees.
Photo ©Stephan Brendgen