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2012 | Daimler - Preview NFZ IAA
2012 | Daimler – Preview NFZ IAA
Eight weeks before the opening of the commercial vehicle IAA the international specialized and economical press was presented all the main novelties of the IAA in a centralized event.
Main goal: create enthusiasm for the products in order to generate the highest possible press feedback in the weeks before the main automobile show in Hannover.
Precise communication during technical product workshops.
